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Always choose your keywords/phrases wisely. Do not choose them just because they get the most searches per month. You can sometimes be misled because people will search on strange things for their own reasons.

You really cannot go wrong if you’ll just use relevant and easy to understand keyword phrases in all your articles. A phrase such as, “marketing articles big business profits huge,” may have a good size search volume when you check, but it’s unusual enough to warrant being careful about and maybe avoiding. Using awkward phrases like that in your articles will only make them hard to read, and people won’t read them.

Write for the reader, not your keywords. You’ll discover soon enough that many article directories will only let you use a small percentage of your chosen keyword phrases. Be sure to never stuff your articles with the keywords you’re targeting because people will see it and stop reading. The usual range of target keywords in your articles is about 2-3% of the total article word count. Also, keyword stuffing usually only results in your account getting banned.

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Ok, you’ll need to create accounts with major directories and other websites as early as possible. Most of the major article databases, like Ezines, require the authors who use it to create publisher’s accounts. This is convenience, if a person wants to see all of your articles, then they can quickly do that. It’s also a good way to build your reputation. Many article directories make use of a rank system for writers. So you can start building your rank and popularity which will help your business to grow.

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Ruth Dickson is proof youre never too old to plumb your artistic potential. The veteran Crofton Art Group member will visit the seaside burg Friday during the 33-member clubs two-day sale marking its 55th birthday. The show of 150 or so pieces …

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When you schedule an appointment, be sure to write and record it on a personal calendar, or in an appointment book if you keep one. Use resources such as email reminders for any important dates that won’t occur for some time off. If you wait to write down the appointments you make, the more likely you are to forget about them entirely. You’ll regret it if you ever miss an important appointment, and things like that can be damaging. Of course, if you record your appointments this will not happen.

It won’t take long to see the value of adding some organization to your IM business. What used to take hours to get going, now all you’ll do is open folders or look at your list and you’re going. If you’re not working on your business due to lost time, you’re making just a little bit less that year, so keep that in mind.

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